Fifth Third Momentum® Banking Offers Ease of a Digital Bank with Personal Support

Features include Early Pay, Goal-based Savings and No Monthly Maintenance Fee

Fifth Third Bank, National Association, is proud to launch Fifth Third Momentum^® Banking – a first of its kind, everyday banking solution. It combines the features and innovation of a digital-first bank with the security, reliability and local presence of a 163-year-old institution committed to the communities it serves. Fifth Third Momentum Banking¹ is the industry-leading solution to help customers avoid and manage cash shortfalls, get paid and pay others, and reach savings goals, all while knowing their bank helps to protect their identity and finances. In addition, customers have thousands of professionals ready to help them achieve financial well-being.

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Fifth Third Momentum® Banking – a first of its kind, everyday banking solution. (Photo: Business Wire)

“Fifth Third Momentum Banking is the latest leap forward in Fifth Third’s digital transformation, enabling customers to manage their finances day-in, day-out, and bank how they want, when they want and where they want,” said Tim Spence, president of Fifth Third Bank. “We’re giving customers the widest possible range of options to gain access to their money faster and avoid fees. When a customer elects to use a short-term liquidity product, it’s a lower cost and more sustainable way to cover a cash-flow shortfall than an overdraft fee.”

Fifth Third Momentum customers will have one of the broadest range of options among all banks to get fast access to their money and address liquidity issues through:

• Early Pay – Free access to payroll up to two days early with direct deposit, rolling out across our retail footprint this summer.²

• MyAdvance™³ – Ability to advance funds of $50 or more against future qualified direct deposits, available now, starting the month after direct deposit is established.⁴

• Immediate Funds – Ability to receive instant availability for check deposits.⁵

• Extra Time^® – Additional time to make a deposit and avoid overdraft fees, available in certain markets today⁶ and coming soon to our entire retail footprint.

Fifth Third Momentum Banking¹ also provides a seamless digital experience and set of tools to help customers save for a vacation, a rainy-day fund or whatever goals they set for themselves. Fifth Third Momentum Savings allows customers to set a goal and schedule money to move from checking to savings to meet their goal.⁷

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Fifth Third Momentum Banking has $0 monthly maintenance fee¹ and thousands of experienced local bankers and customer service representatives ready to help. Customers can easily reach Fifth Third by messaging, phone, scheduling an in-person or phone meeting via the app, or simply by walking into one of approximately 1,100 local financial centers.

Fifth Third Momentum Banking comes in addition to all of the Fifth Third Better offerings: a newly enhanced mobile app, one of the largest U.S. bank networks of fee-free ATMs (more than 50,000),⁸ digital messaging, and the ability for customers to add products and features such as additional fraud protection services⁹ and 1.67% cash back on every purchase with our new Cash/Back rewards credit card.¹⁰

“Fifth Third Momentum Banking solves our customers’ everyday banking needs,” said Melissa Stevens, chief digital officer for Fifth Third Bank, “helping customers with the security of a bank and the ease of an app, and there always is a human being – a real face and smile, ready to help you.”